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Published August 14, 2025 . 7 mins read

Jolly Roofing and Contracting

Jolly Roofing and Contracting

Jolly Roofing & Contracting, a commercial roofing contractor with national reach, had a familiar problem: Reporting was slow, disconnected, and limited to the back office. For Controller Roger Glaude, that meant hours of compiling spreadsheets before any real analysis could even begin. Meanwhile, Project Managers and Sales teams had little visibility into job-level financials.

With ProNovos, Glaude and his team built powerful, customized dashboards that connected data across roles, regions, and reports. Today, forecasting is faster, field teams are more financially engaged, and leadership gets the strategic insights they need instantly.

The Challenge: Fragmented Financial Workflows

Despite strong field performance, Jolly Roofing struggled with disconnected and outdated financial systems. Project Managers lacked visibility into job costs and trends, while the sales team had no consistent way to track margins or win/loss patterns. Bonus reports for leadership took more than six hours to compile, and the ERP system couldn’t easily adapt to Jolly’s internal processes. As Glaude put it, “You can’t just look at one report. You’ve got to see how they talk to each other. That’s what ProNovos allows you to do.”

Listen to Roger Glaude and Jolly Roofing’s experience with ProNovos

The Turning Point: Seeing Their Data in ProNovos

Roger’s team didn’t want to adopt a new tool for the sake of it; they needed one that fit their existing workflow. During a product trial, the ProNovos team used Jolly’s data to show what was possible:

Live dashboards consolidated job health, billing status, and cost-to-complete into a single view.

Color-coded WIP insights flagged underperforming jobs before it was too late.

The AR dashboard mirrored the company’s internal spreadsheet, down to promises-to-pay and collector notes.

The reports didn’t force us to change our workflow; they enhanced it.

Roger Glaude
Controller, Jolly Roofing

The Solution: Dashboards that Drive Action

With ProNovos, Jolly Roofing implemented tailored dashboards that deliver the right insights to the right people, enabling data-driven action across the organization.

Role-based dashboards:

WIP Dashboards track current gross margin, billing vs. cost, and job performance using intuitive red-yellow-green visuals.

Sales Dashboards show total sales, estimated vs. actual margin, and markup by customer and salesperson.

AR Collection Reports help the collections team stay aligned by showing invoice age, payment status, and follow-up schedules.

Cash flow forecasting:

Glaude now forecasts cash inflows and outflows 4 to 6 weeks in advance, using projected labor costs and remaining job budgets. This proactive view replaces guesswork with data-driven certainty.

In one report to leadership, Glaude demonstrated how they were projected to generate significantly more in revenue than they were set to spend in the coming month, a level of insight that transformed confidence in financial decision-making.

We can clearly see what’s coming in and what’s going out over the next 30 days. That’s the kind of confidence we have now.

Roger Glaude
Controller, Jolly Roofing

Custom Reporting Aligned to Jolly’s Workflows

As Jolly Roofing matured in its use of ProNovos, one of the most impactful steps was building custom reports that accurately reflected the company’s actual operations. Rather than forcing their workflows into rigid templates, they worked closely with the ProNovos team to develop reporting that aligned with their real-world processes, internal goals, and leadership priorities.

The result was a suite of highly relevant dashboards and reports tailored by role, department, and region. Leadership can now analyze performance at a glance by customer, project, or team while Glaude and his finance team dig into custom views for tracking trends, forecasting, and monthly reviews.

These custom reports also help the team spot issues early, streamline strategic meetings, and reduce reliance on time-consuming spreadsheets.

Empowering the Field

Project Managers now work with live dashboards instead of static PDFs. They can drill into job-level details, compare margins against budget, and monitor where they’re trending over or under.

It’s not just ‘What’s our margin?’ anymore. It’s ‘Why is our margin changing?’ That’s the conversation now.

Roger Glaude
Controller, Jolly Roofing

The Results: Financial Intelligence in Real Time

Bonus reports now take less than an hour, a significant time-saver from the previous 6-hour process.

Forecasting is now proactive, allowing the team to plan instead of reacting to past data.

Field teams are more engaged, with real-time insights leading to sharper questions and better decisions.

Leadership gains instant visibility into performance by customer, region, or role, all within a few clicks.

Reports are built around Jolly’s actual workflows, not constrained by one-size-fits-all templates.

If you’re spending more time building reports than analyzing them, it’s time to upgrade. ProNovos saved us hours every week and helped us bring finance into every level of the business.

Roger Glaude
Controller, Jolly Roofing

Results that Scale with the Business

By partnering with ProNovos, Jolly Roofing has transformed the way it manages data across finance, operations, and the field. From time-saving custom reports to forward-looking cash flow insights, the team now has the tools to make faster, smarter decisions and drive better results across every department.

Want to see what smarter construction intelligence could look like for your business? Schedule a Demo with ProNovos.